Redken Extreme Strength Builder Plus Mask 250ml

An Intensive Protein Hair Mask for Severely Damaged Hair

Redken Extreme Strength Builder Plus Mask is for hair that feels straw-like, stretches and snaps when wet, or tangles the moment you towel-dry it. It’s a thick, creamy mask that coats every strand. Within minutes, hair feels softer, more hydrated and far easier to comb.

Instant results: Hair rinses out silky and detangled, then dries with noticeably more shine and manageability. Blow-dries are smoother and frizz settles down.

Long-term results: With weekly use, the 3D Repair Complex works on three levels:

• Inside the hair: Proteins rebuild strength in weakened strands.
• At the cuticle: Ceramide reinforces the outer layer.
• On the surface: Lipids smooth and protect against further damage.

The result is less breakage, fewer split ends and hair that holds colour and style for longer.

It’s colour-safe and suits bleached, highlighted and chemically processed hair. Looking after hair this way at home protects your colour and helps you avoid needing to have corrective salon visits.

Which Redken Extreme mask is right for you?

• Extreme Mask: A quick 3–5 minute strength boost for dry or damaged hair.
• Extreme Strength Builder Plus: Richer and more nourishing, for highly distressed, over-processed or coarse hair that needs deep conditioning.

Key Ingredients:

• 3D Repair Complex (Proteins, Ceramide & Lipids): Redken’s Interbond Conditioning System for internal strength, cuticle reinforcement and surface smoothing.
• Hydrolysed Soy Protein & Arginine: To fortify weak spots along the hair shaft to reduce hair breakage.
• Glycerin & Nourishing Lipids: Draws in and seals in moisture for soft, supple strands.

Benefits:

• Hair Type & Concern Match: Made for dry, brittle, highly distressed and over-processed hair, especially medium, thick, coarse and curly textures.
• Three-Levels of Repair: Proteins, ceramide and lipids strengthen inside, reinforce the cuticle and protect the surface.
• Shine & Control: Leaves hair smoother, glossier and easier to manage and style.
• Smooth, Detangled Finish: Reduces tangles, roughness and frizz for easier, more effortless styling.
• Colour-Safe & pH-Balanced: Gentle on bleached and coloured hair, helping protect your colour investment.
• Concentrated Value: One bottle delivers around 35 weekly treatments.
• Genuine Salon Stock: Fresh, 100% authentic Redken from an authorised independent hair salon stockist in Brighton’s North Laine (no faceless warehouses in unknown locations here!)

How much to use:

A 10p-sized amount is enough for shoulder-length hair. Use a little more for long, curly or very thick hair.

As a once-a-week treatment, a 250ml bottle gives you around 35 treatments, so it lasts most people six to eight months. Concentrate the mask on your mid-lengths and ends, where damage builds up. Your roots rarely need it.

How to use:

1. Shampoo with Redken Extreme Shampoo, then gently squeeze excess water from your hair with a towel.
2. Apply the mask evenly through your mid-lengths and ends, then comb through.
3. Leave on for 5 minutes. For deeper conditioning on very damaged hair, leave it on for longer.
4. Rinse thoroughly. Finish with Extreme Anti-Snap on damp hair before styling.

Use at least once a week in place of your conditioner. For freshly lightened or very fragile hair, use it twice a week for the first month.

Redken Extreme Strength Builder Plus Mask 250ml is available to buy online or Click & Collect from Brighton’s leading Redken Hair Salon