Redken have launched their first phase, of an additional range of shades, to the already extensive Chromatics palette. We were invited to Redken’s HQ in London to find out more from their colour artists, including Lisa Shepherd 2005 British Hairdresser of the Year.

We have the new cooler pearl and ash tones: These can remove any unwanted warmth and give an outstanding coolness, offering a true grey ash finish, for those dramatic blondes.

There are also new rich shades, for a deeper monochromatic cover, whether you’re looking for a fun colour change, or grey coverage, the new colours give you even more choice!

We are really looking forward to introducing them to you!